We respect your privacy and take the protection of your personal data seriously.
This policy explains how High Growth Playbooks Limited collects, uses and protects personal data. It applies when you visit our website, contact us, ask about our Playbooks, book a call, become a customer, or otherwise interact with us.
There may be other privacy information, agreements or documents that apply depending on how we work with you. Where that is the case, we will make this clear at the relevant time.
High Growth Playbooks Limited is the controller responsible for your personal data. In this policy, we refer to High Growth Playbooks Limited as “HGP”, “we”, “us” or “our”.
Contact us
If you have any questions about this privacy policy or how we handle personal data, you can contact us using the details below.
Legal entity: High Growth Playbooks Limited
Email: [email protected]
You also have the right to complain to the Information Commissioner’s Office, the UK regulator for data protection matters. You can find more information at www.ico.org.uk.
We would appreciate the chance to deal with any concern first, so please contact us if something does not seem right.
The data we collect
“Personal data” means information that can identify you as an individual. It does not include anonymous information where your identity has been removed.
We may collect, use, store and share different types of personal data, depending on how you interact with us. This may include:
Identity Data: your first name, last name, job title, organisation and any username or similar identifier.
Contact Data: your email address, telephone number, business address, billing address and delivery address, where relevant.
Financial Data: payment details, billing information and other information needed to process payments.
Transaction Data: details of products or services you have bought from us, enquiries you have made, and payments to and from you.
Technical Data: your IP address, browser type and version, time zone and location settings, device information, operating system, platform, login data and other technology used to access our website or services.
Profile Data: information about your organisation, your role, your areas of interest, your preferences, and any purchases, orders, enquiries or demo requests linked to you.
Usage Data: information about how you use our website, Playbooks, products and services.
Marketing and Communications Data: your marketing preferences, communication preferences, and records of the communications we have with you.
We may also collect information you choose to give us when you complete a form, book a call, respond to an email, attend a meeting, take part in a demo, or otherwise communicate with us.
How we collect your personal data
We collect personal data in different ways, depending on how you interact with us.
Information you give us directly
You may give us personal data when you fill in a form, contact us, book a call, ask for information, request a demo, buy from us, complete onboarding information, respond to an email, or otherwise communicate with us.
This may include Identity Data, Contact Data, Financial Data, Profile Data, Transaction Data, and Marketing and Communications Data.
Information we collect automatically
When you use our website, we may automatically collect Technical Data and Usage Data about your device, browser and how you interact with the site.
We may collect this information using cookies, analytics tools, server logs and similar technologies. More information is available in our Cookie Policy.
Information from third parties
We may receive personal data from third parties where this is relevant to our relationship with you. This may include analytics providers, payment providers, CRM or marketing tools, professional advisers, referral partners, or publicly available sources such as Companies House, LinkedIn or your organisation’s website.
Information from your organisation
If your employer or organisation becomes a customer, they may provide us with personal data about you so that we can deliver our Playbooks, manage access, provide support, report on usage, or communicate with you about the service.
How we use your personal data
We will only use your personal data where we have a lawful reason to do so.
Most commonly, we use your personal data to:
- Provide information about HGP, our Playbooks and our services.
- Respond to enquiries, messages and meeting requests.
- Arrange demos, sales calls, onboarding calls or other meetings.
- Assess whether our Playbooks are a good fit for your organisation.
- Create and manage customer accounts.
- Provide access to our Playbooks, products and services.
- Manage billing, payments and financial records.
- Deliver customer support and service communications.
- Improve our website, products, Playbooks, content and customer experience.
- Send relevant marketing communications, where we are allowed to do so.
- Manage our business, records, reporting, security and legal obligations.
The lawful bases we usually rely on are:
- Contract: where we need to use your personal data to perform a contract with you, or to take steps before entering into a contract.
- Legitimate interests: where we use your personal data for a genuine business reason, and your interests and rights do not override that reason. This may include responding to enquiries, improving our services, managing customer relationships, keeping our website secure, and sending relevant B2B communications.
- Legal obligation: where we need to use your personal data to comply with the law, such as tax, accounting, regulatory or data protection requirements.
- Consent: where we ask for your consent, such as for certain cookies or marketing activities. You can withdraw consent at any time.
Where we send marketing communications, you can ask us to stop at any time by using the unsubscribe link or contacting us directly.
Cookies
Our website uses cookies and similar technologies to help it work properly, understand how people use it, improve performance, and support relevant marketing activity.
Some cookies are essential for the website to function. Others, such as analytics or marketing cookies, are only used where we have the right permission to do so.
You can manage your cookie choices through our cookie banner or cookie settings tool, where available. You can also set your browser to refuse some or all cookies, or to alert you when websites set or access cookies.
If you disable or refuse cookies, some parts of our website may not work properly.
For more information about the cookies we use, why we use them and how you can manage your choices, please see our Cookie Policy.
Data security
We take reasonable and appropriate steps to protect your personal data.
We use security measures designed to prevent personal data from being accidentally lost, used, accessed, changed or shared without authorisation.
We also limit access to personal data to people and organisations who need it for a legitimate business reason. This may include our team, suppliers, contractors, professional advisers and other service providers. They are only allowed to use personal data for the purposes we have agreed with them, and they must keep it confidential.
We have procedures in place to deal with suspected personal data breaches. If a breach happens and we are legally required to notify you or a regulator, we will do so.
Data retention
We keep personal data only for as long as we reasonably need it.
How long we keep it depends on the type of data, why we collected it, the sensitivity of the data, and whether we need it for legal, tax, accounting, reporting, security or record-keeping reasons.
We may keep personal data for longer where we need to deal with a complaint, resolve a dispute, protect our legal rights, or where we reasonably believe there may be a legal claim connected to our relationship with you.
By law, we need to keep basic information about our customers, including contact details, identity information, financial records and transaction records, for six years after they stop being customers.
In some circumstances, you can ask us to delete your personal data. More information is set out in the “Your legal rights” section below.
We may also anonymise personal data so that it can no longer be linked to you. We may use anonymised information for research, analysis, reporting or statistical purposes, and we may keep and use that information indefinitely.
Your legal rights
Under data protection law, you have rights in relation to your personal data.
Depending on the circumstances, you may have the right to:
- Access the personal data we hold about you.
- Ask us to correct personal data that is inaccurate or incomplete.
- Ask us to delete your personal data.
- Ask us to restrict how we use your personal data.
- Object to us using your personal data in certain situations.
- Ask us to transfer your personal data to you or another organisation.
- Withdraw consent where we are relying on consent to use your personal data.
You can contact us at [email protected] if you want to exercise any of these rights.
You will not usually have to pay a fee. However, we may charge a reasonable fee or refuse to deal with a request if it is clearly unfounded, repetitive or excessive.
We may need to ask you for information to confirm your identity before we respond. This is a security step to make sure we do not share personal data with someone who is not entitled to receive it.
We may also ask for more information about your request so that we can respond more quickly and accurately.
We aim to respond to legitimate requests within one month. If your request is complex, or you have made several requests, it may take longer. If that happens, we will let you know and keep you updated.